About the Role

This is a content marketing ownership role at a fast-growing AI communication platform built for small and medium-sized businesses. You will define the brand voice and content strategy for the US market, working end-to-end across the full customer journey alongside a tight-knit, ambitious team where your work will have direct and measurable impact.

What You'll Do

• Own content marketing for the US market, shaping how businesses discover, understand, and trust the product.

• Define brand voice across the customer journey, covering performance ads, landing pages, organic content, and product messaging.

• Write and maintain website and landing page copy specifically tailored to a US audience.

• Produce high-performing copy for paid channels including Meta, Google, and LinkedIn.

• Script ad creatives for video platforms and paid social.

• Create and execute organic content strategies across social media platforms.

• Collaborate with creators, customers, and influencers to produce authentic, resonant content.

• Use A/B testing, user research, and performance analytics to continuously improve messaging effectiveness.

• Contribute to product positioning and go-to-market messaging strategy.

What We're Looking For

• 4+ years of experience in content marketing, copywriting, or growth marketing.

• Proven background in B2B SaaS or another fast-moving software environment.

• Outstanding English writing skills tuned specifically for a US audience, with native or C2-level proficiency.

• Strong grasp of performance marketing principles and conversion-focused copywriting.

• Hands-on experience with analytics and A/B testing to drive content decisions.

• Demonstrated ability to script video and paid social ad creatives.

• Experience building and running organic social media content programs.

• Comfortable working autonomously in a fast-paced, early-stage environment.

• Analytical mindset with a genuine passion for experimentation and iteration.

Compensation & Benefits

Salary range: $70,000 to $150,000 USD annually. Visa sponsorship is not available for this role.

Location

On-site in New York, NY. This is not a remote role.