Digital Marketing & Ecommerce Coordinator
Royal Apparel · 9 hours ago
Description
About Royal Apparel
Royal Apparel is a USA-based apparel manufacturer known for high-quality, fashion-forward basics and a strong commitment to domestic production, sustainability, and service. We work across retail, wholesale, and promotional markets and are looking for a team member who wants to grow with a dynamic and evolving brand.
Full-Time | On-Site | Monday–Friday
Royal Apparel is seeking a Digital Marketing & Ecommerce Coordinator to support growth across our ecommerce, wholesale, and promotional sales channels. This position is available as on-site for the right candidate. We are looking for someone who is organized, analytical, creative, and comfortable managing day-to-day digital marketing, content publishing, website merchandising, and campaign support.
The ideal candidate will help execute marketing initiatives, improve online visibility, support paid media efforts, maintain website and product content, and assist with reporting and performance analysis across multiple channels.
Key Responsibilities
SEO & Content Support
- Edit and review SEO content, blog copy, and website content
- Publish content across ecommerce and wholesale platforms
- Support GEO/AI visibility efforts and citation building
- Assist with technical SEO implementation
- Track keyword rankings and organic visibility performance
- Monitor search trends, competitor activity, and market opportunities
Paid Search & Paid Social Support
- Assist with shopping feed optimization
- Support campaign setup, optimization, and weekly creative updates
- Validate conversion tracking
- Maintain reporting dashboards
- Help analyze performance and identify opportunities for improvement
Conversion Optimization & Analytics
- Support landing page, product page, and category page improvements
- Assist with CTA and offer testing
- Review funnel performance and customer behavior
- Validate GA4 tracking and
Requirements
Qualifications
- Experience (2-5 Years) in digital marketing, ecommerce, merchandising, or a related role
- Familiarity with SEO, paid media support, website content publishing, and analytics
- Strong attention to detail and ability to manage multiple projects
- Strong written communication and organizational skills
- Ability to work effectively both independently and collaboratively
- Experience with ecommerce platforms, CMS tools, email platforms, GA4, and reporting tools is preferred
- An interest in fashion or experience with apparel marketing is a bonus