Growth Marketing Lead
clera · 15 hours ago
About the Role
This is a senior, client-facing growth marketing role at a fast-growing performance marketing company that helps brands scale paid social advertising through creative intelligence and AI-driven testing. You will own high-impact client accounts, lead growth strategy, and work cross-functionally with creative and media buying teams to drive measurable results.
What You'll Do
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Oversee annual paid media budgets of $5M to $50M across Meta, TikTok, and Google, driving efficient spend and account scalability.
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Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
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Develop cohesive growth strategies that place creative performance at the center of paid advertising programs.
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Translate creative and media performance data into clear, actionable insights for clients, creative teams, and media buyers.
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Identify and execute optimizations across funnel strategy, signal quality, offer testing, and measurement.
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Partner with forward-deployed creative and media buying teams to turn insights into high-performing, scaled campaigns.
What We're Looking For
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4 to 8 years of hands-on paid media experience, with an agency background and/or consumer app experience strongly preferred.
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Deep expertise in Meta (Facebook and Instagram) paid advertising platforms and campaign management.
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Proven sole ownership of client paid media accounts at $1M or more in monthly spend, not just shared responsibility on large enterprise accounts.
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Experience managing campaigns across Meta, TikTok, and Google simultaneously.
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Strong analytical skills with the ability to turn performance data into strategic recommendations.
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Excellent presentation and deck-building skills for clear communication in client-facing settings.
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Experience leading QBRs and presenting growth strategy to senior stakeholders.
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Familiarity with mobile advertising measurement systems including SKAN, AEM, and mobile measurement partners (MMPs) is a strong plus.
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Background at a lean, independent agency or startup environment preferred over large holding-company agencies.
Compensation & Benefits
Base salary: $130,000 to $175,000 USD annually. Visa sponsorship is not available for this role.
Location
This role is fully on-site in New York City, New York. Candidates must be willing and able to work in the office full-time.