Meta Ads Targetologist / Traffic Manager
SF Marketing Agency · 1 day ago
What you'll do
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Set up and launch Meta Ads (Facebook/Instagram) campaigns for agency clients
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Daily monitoring of ad accounts: budgets, statuses, flags/bans, account health checks
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Manage and optimize live campaigns — testing audiences, offers, and creatives
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Run multiple client accounts simultaneously
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Report and analyze performance metrics: CPL, CQL, CAC, CTR, CPM
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Brief designers/copywriters on creatives, and independently edit/assemble simple creatives yourself
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Use AI tools in daily work: generating and testing creatives, ad copywriting, data/reporting analysis, automating routine tasks
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Set up Conversions API, Meta Pixel, UTM tracking, and CRM integrations
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Communicate with clients in English on campaign results and strategy
Requirements
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English — Upper-Intermediate (B2) or above, written and spoken: our clients are English-speaking
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2+ years of hands-on Meta Ads experience (agency experience is a strong plus)
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Proven track record in lead generation
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Solid understanding and practical use of CPL / CQL / CAC / CTR / CPM
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Experience managing several ad accounts at once
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Required: hands-on experience with AI tools (ChatGPT/Claude or similar — for creatives, copywriting, analysis, automation)
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Required: design skills — comfortable with Canva/Figma/Photoshop, good visual sense, able to touch up a creative yourself or give clear feedback to a designer
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Self-driven: you test hypotheses on your own rather than waiting for instructions on every step
Nice to have
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Google Ads / TikTok Ads
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Experience with CRM tools (GoHighLevel or similar), GTM/GA4
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A portfolio with case studies (budget → leads → CPL)
Terms
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Format: full-time, remote
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Rate: $1,200/month + KPI bonuses based on results
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Employment type and payment method — discussed individually
Originally posted on Himalayas