Specialist - Email & Campaign Ops
KodeKloud · 1 day ago
KodeKloud is a fast-growing EdTech SaaS company dedicated to transforming the way businesses and individuals upskill in DevOps, Cloud Computing, and AI through hands-on, real-world labs. Trusted by over 1.5 million users worldwide and ranked #4 on the Straits Times’ list of fastest growing companies in 2024, KodeKloud champions a remote-first workforce, allowing team members to work from anywhere. We are passionate about creating a culture of learning, collaboration, and growth.
Role Overview We’re hiring a detail-oriented Email & Campaign Ops Specialist to own the end-to-end execution of KodeKloud’s email and lifecycle campaigns. This role suits a hands-on operator who lives in the details - someone who can take a campaign from brief to build, QA, scheduling, send, and post-send analysis without a step slipping, while keeping deliverability and engagement consistently healthy.
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2–3 years of experience in email marketing, campaign or marketing operations, or lifecycle marketing, with hands-on ownership of campaign execution.
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Practical, hands-on experience with HubSpot, CleverTap, SendGrid, or similar ESP, marketing-automation, or CRM platforms.
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Strong understanding of email metrics — open rate, CTR, deliverability, bounce, and unsubscribe — and a track record of improving them.
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Experience with audience segmentation, list management, and building automation, drip, and triggered workflows.
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Familiarity with A/B testing and a structured, experiment-led approach to optimization.
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Working knowledge of deliverability fundamentals, including sender reputation, inbox placement, and email authentication.
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Comfort with basic HTML and email template editing is a plus.
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Sharp attention to detail and strong QA discipline, with the ability to run multiple campaigns to deadline without errors.
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An analytical mindset and comfort turning campaign data into clear reporting and recommendations.
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Experience marketing to engineers, DevOps, Cloud, AI, or technical upskilling audiences is a strong bonus.
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Own end-to-end execution of email campaigns - brief, build, QA, scheduling, send, and post-send analysis across lifecycle, nurture, promotional, product, and newsletter sends.
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Build and manage campaigns in platforms such as HubSpot, CleverTap, SendGrid, or similar ESP and marketing-automation tools, including audience segmentation, list management, templates, and automation workflows.
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Ideate email campaigns and contribute to messaging, offers, and the send calendar in partnership with content, product, lifecycle, and marketing teams.
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Own the email calendar and ensure timely, error-free execution across time zones by coordinating assets, copy, and approvals ahead of every send.
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Protect and grow engagement by monitoring open rates, click-through rates, bounce rates, unsubscribes, and spam complaints, and continuously optimizing toward healthy benchmarks.
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Design and run A/B tests across subject lines, send times, content, CTAs, and segments, and turn results into repeatable best practices.
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Maintain email hygiene and deliverability, list health, suppression and re-engagement management, sender reputation, and coordination on authentication (SPF/DKIM/DMARC).
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Build and maintain automated drip, lifecycle, and triggered journeys that move users from signup to activation and retention.
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QA every send for rendering across clients and devices, working links, correct personalization tokens, and accurate segmentation before it goes out.
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Track and report campaign performance through clear dashboards, surfacing insights and recommendations for the wider marketing team.
**What Success Looks Like: **
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Campaigns ship on time and error-free across a busy, varied send calendar.
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Open rates, click-through rates, and overall deliverability stay healthy and trend upward.
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List health and sender reputation remain strong through disciplined hygiene and suppression management.
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Lifecycle and automated journeys reliably move users from signup toward activation and retention.
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Campaign decisions are grounded in testing and data, with insights feeding back into stronger future sends.
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100% remote culture – work from anywhere, anytime.
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Be part of a mission-driven company helping millions upskill in DevOps, Cloud, and AI through hands-on learning.
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Opportunity to shape the voice of a fast-growing global brand.
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Collaborative, fast-paced, and creative work environment.